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Client:

DE JEUNÉSSE BATH & BODY
Trinidad & Tobago

Project: Brand Identity Design, Product Packaging

De Jeunésse needed assistance with rebranding, so we began with a new logo and brand assets, and continued on to packaging design for their lines of soaps and body butters. Flyers and other marketing materials have also been developed over the years.

Logo Concept:

Uppercase letters 'D' and 'J' join in an abstract art symbol, with the 'D' doubling as a leaf (representing natural ingredients); the bottom of the 'J' as a mixing bowl (handmade products); and the top of the 'J' as a human form (body, femininity, grace).

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